CEO of Wonder Weeks
Xaviera Plas-Plooij, the mother of three and CEO of the Wonder Weeks, has one mission: to give parents the tools they need in order to fully understand their baby’s mental and emotional development. Daughter of Dr. Frans X. Plooij and Dr. Hetty van de Rijt, founding authors of The Wonder Weeks, Plas-Plooij has significantly revised and modernized the sixth edition of the book. As a writer, columnist, and popular speaker, she’s in 24/7 contact with parents around the globe. Plas-Plooij is a trusted member of the Lumi by Pampers Expert Advisory Panel. She lives with her husband and children in the Netherlands.