Exhibitor Information for ExCeL London


We can't wait for you to join us at The Baby Show ExCeL London in March 2024! As an exhibitor, you can find everything you need to prepare for the Show here. If you have any questions, please get in touch with the team at marketing@thebabyshow.co.uk.



You will receive a welcome email with a link and instructions to log in to your Exhibitor Zone.

Once logged in you can update your website listing, edit your profile and upload your brand information and product imagery, news stories and press release. 

Download Free Marketing Materials 

Within your Exhibitor Zone, you can download free marketing assets to use on your website and social platforms to promote your presence at the show. 

Complimentary E-Ticket Codes 

Redeem Your Exhibitor Complimentary Codes: 

Each exhibitor may claim an allocation of complimentary e-ticket codes, based on your stand size.

Claim your complimentary tickets on the link in your exhibitor zone. You can watch our Ezone tutorial here if you need further assistance or please contact us directly via  marketing@thebabyshow.co.uk



Exhibitor Manual 

The online exhibitor manual is live. You will be able to have access to the manual via e-zone*.

The manual will contain the key information you need to have a successful event this March, so please take the time to read through it. 

*You will receive your login for the manual form GES directly. Please check your junk folder if you haven't received it.






If you have any queries or would like to discuss any operational aspect of the show, please email us and we will be happy to help! 


Press Information

Press Information

Press Information

For Press Information relating to The Baby Show ExCeL London or to apply for Press Accreditation please contact: 

Please keep an eye out for any communications from them in regard to the show.

Partnership Opportunities 

For partnership opportunities and marketing collaborations, please contact the marketing team:


Pocket Map Official Partner 

Advertising opportunities will be available in the pocket-map as well as the complimentary A-Z listing. For any queries on this please contact: 



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The Baby Show Sponsors and partners