From buggies, pushchairs, strollers, and doubles, car seats and accessories, carriers, slings, and more.
Best Prices Guaranteed on 1000s products
Shop The Featured Ranges
BUGGIES, PRAMS & STROLLERS
One of the most difficult products to buy without seeing it first is a buggy, pram, or stroller.
CAR SEATS AND ACCESSORIES
Few baby products are more complicated and important to get right than the car seat.
BABY CARRIERS AND SLINGS
There are many types of baby carriers and narrowing down the right one can be difficult.
Latest Products
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We're bringing our gorgeous dinner sets to the show, with the option to buy as part of our ultimate ... -
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These A4 Keepsake Prints features animals from our ABC Animals book. Complete the prints with your c ... -
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These A5 Keepsake Prints features animals from our ABC Animals book. Complete the prints with your c ... -
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The Cosmopolitan collection brings an elegant edge to the everyday moments of parenthood, making eve ... -
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Chilly outside? Keep both your little co-pilots cozy with the Nuna TRVL dubl footmuff. Careful place ... -
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Snack time on-the-go? No problem. Our TRVL series child tray is designed with all the little details ... -
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Experience the next generation: the iCandy Core 2. Our most premium single pushchair offers an effor ... -
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Stay on track and feel confident throughout your pregnancy with our list of 90+ essential to-dos, we ... -
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A rich, creamy blend of aloe vera, bee propolis and chamomile that helps maintain healthy, beautiful ...
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HAVE A PRODUCT QUESTION?
Frequently asked questions
Q. What products will be on show at the NEC?
A. At the NEC Birmingham 2026 show there were 1000’s of maternity, newborn, and baby products on offer:
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From baby accessories, art and photography, bathing, changing, clothes, food, furniture, nursery furnishing, furniture, gifts, organic, safety, skincare, sleep, technology, and toys.
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To buggies, pushchairs, strollers, and doubles, car seats and accessories, carriers, and slings.
Q. Why go to a baby show to find products rather than simply buy online?
A. There are three main reasons:
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Test & Try - at a show you get the opportunity to test and try all products to narrow down those that are most suitable for you. This is especially important for larger items such as prams and car seats which must be easy to use, the right size, and many other features which you can best determine in person.
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Get Advice - with all sorts of conflicting information online, at The Baby Show, there will be a wide range of specialists that can help you decide on the right products for your needs.
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Compare brands - have a look at different baby brands and choose the perfect product for you and your baby,
Q. Are products on show more expensive than if I bought online?
A. At the show you will find numerous Baby Show exclusive offers:
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All exhibitors are aware that you can be looking for cheaper options online immediately after visiting their stand, so many offer excellent ‘show only exclusive deals’ to make buying at the show a great option for most people.
Q. If I buy a product at a show, do I have the same consumer rights as if I had bought online or in a shop?
A. Yes!
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You have exactly the same consumer rights under the ‘Consumer Rights Act 2015’ as you had purchased an item online or at a physical shop.
