From buggies, pushchairs, strollers, and doubles, car seats and accessories, carriers, slings, and more.
Best Prices Guaranteed on 1000s products
Shop The Featured Ranges
BUGGIES, PRAMS & STROLLERS

One of the most difficult products to buy without seeing it first is a buggy, pram, or stroller.
CAR SEATS AND ACCESSORIES

Few baby products are more complicated and important to get right than the car seat.
BABY CARRIERS AND SLINGS

There are many types of baby carriers and narrowing down the right one can be difficult.
Latest Products
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Muslin Burp Cloths - 3 layers of absorbent muslin fabric in the perfect size for putting over the sh ...
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Dune is a contemporary and compact urban travel system which proves there’s no need to compromise wh ...
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Never miss a moment with the Owlet Cam® 2, streaming HD 1080p video and keeping you informed with mo ...
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With an elegant silhouette and iconic brushed gold hardwear, the Tivoli collection in both White & N ...
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Designed with clean lines and antique brass handles, our shaker style Verona collection promises a b ...
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Designed with clean lines and contrasting details, our Rio collection offers a simple, yet stylish a ...
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Offering plenty of storage space and designed with clean lines and straight edges, our Modena collec ...
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Ergonomically designed to deliver full support during feeding, the soft natural stone coloured Oscar ...
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Made for comfort and designed in soft pebble grey, the Noah rocking chairs are a contemporary take o ...
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Contemporary and versatile, the Jonah rocking chair features an ergonomic design to encourage a comf ...
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Let your little one play to their heart's content and protect them from hard floors with our beautif ...
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Stylish, practical and easy to clean, this Luxury Padded XL Playmat in Bubble & Terrazzo offers a r ...
Exhibitors & Brands
HAVE A PRODUCT QUESTION?
Frequently asked questions
Q. What products will be on show at the NEC?
A. At the NEC Birmingham 2025 show there were 1000’s of maternity, newborn, and baby products on offer:
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From baby accessories, art and photography, bathing, changing, clothes, food, furniture, nursery furnishing, furniture, gifts, organic, safety, skincare, sleep, technology, and toys.
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To buggies, pushchairs, strollers, and doubles, car seats and accessories, carriers, and slings.
Q. Why go to a baby show to find products rather than simply buy online?
A. There are three main reasons:
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Test & Try - at a show you get the opportunity to test and try all products to narrow down those that are most suitable for you. This is especially important for larger items such as prams and car seats which must be easy to use, the right size, and many other features which you can best determine in person.
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Get Advice - with all sorts of conflicting information online, at The Baby Show, there will be a wide range of specialists that can help you decide on the right products for your needs.
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Compare brands - have a look at different baby brands and choose the perfect product for you and your baby,
Q. Are products on show more expensive than if I bought online?
A. At the show you will find numerous Baby Show exclusive offers:
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All exhibitors are aware that you can be looking for cheaper options online immediately after visiting their stand, so many offer excellent ‘show only exclusive deals’ to make buying at the show a great option for most people.
Q. If I buy a product at a show, do I have the same consumer rights as if I had bought online or in a shop?
A. Yes!
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You have exactly the same consumer rights under the ‘Consumer Rights Act 2015’ as you had purchased an item online or at a physical shop.


