General Questions

Q. When was The Baby Show Olympia 2021?
A. The Baby Show Olympia took place from the 22nd -24th October 2021.

Q. Are there any other The Baby Shows in other locations?
A. Yes, The Baby Show takes place 3 times a year. The next events are 4-6 March 2022 at ExCeL London, 13-15 May at NEC Birmingham 2022 and 21-23 October at Olympia London 2022.

Q. Can children attend the event?
A. Yes, we welcome all the family to the event. Children 0-14 years go free. They will still require a ticket for entry. If you have forgotten to book a child's ticket, these can be obtained upon arrival.

Q. How can I contact the Organisers of the event?
A. Please email or visit our contact us page 

Ticket & Booking Queries

Q. When will tickets be on sale?
A. Tickets for The Baby Show ExCeL and NEC are currently not on sale. Make sure you sign-up to our e-newsletter to find out first when they go on sale. 

Click here

Q. How much are tickets?
A. Ticket prices for ExCeL and NEC are not yet announced.

Q. Can I buy tickets over the phone?
A. It is no longer possible to purchase tickets over the phone. Please book your tickets online.

Q. I’m having trouble booking tickets or I need to change my ticket to a different day. Who should I contact?
A. For any questions regarding your ticket purchase, either during booking or afterwards please contact See Tickets, our ticketing agent. They can be contacted using their Customer Service Portal.

Click here for the Customer Service Portal

Q. I have brought an E-ticket. Do I need to bring a printout or show it on my smartphone?
A. We encourage you to show your ticket on your smartphone. Please only bring a printout of our e-ticket if you do not have a smartphone. 

Q. Can I book a ticket for my carer?
A. If you have a disability that restricts your ability to attend on your own, to the extent where a helper is needed then a carer is admitted free of charge - however, you must book a ticket for them.


Q. Is there easy access for my stroller?
A. Yes, there is a lift at the main entrance, or alternatively step-free access around the corner.

Q. How can I book a ticket for my carer?
A. If you have a disability that restricts your ability to attend the Fair on your own, to the extent where a helper is needed, then a carer is admitted free of charge - however, you must book a ticket for them.

Q. Where are the wheelchair-accessible toilets located?
A. Male and female wheelchair-accessible toilets are provided throughout the venue. Please ask a member of the security staff if you are unable to locate these.

Q. How can I get assistance during my visit?
A. If you have any queries or need assistance during your visit, please contact any member of the ExCeL or NEC staff who will be happy to help.

Q. Does the Live Talks Stage have a hearing loop facility?
A. Yes.

Q. Will there be a BSL interpreter on the Live Talks Stage?
A. To be confirmed.

Q. What parking facilities are available for Blue Badge holders?
A. There are a limited number of disabled parking bays available in the venue car park for blue badge holders. These are allocated upon a first come first serve basis, however it is best to pre-book a space online in advance. 

Book through ExCeL here
Book through NEC here

Q. Can I rent a wheelchair at the venue?
A: ExCeL London is able to provide wheelchairs to those in need, free of charge. Wheelchairs can be hired from both ends of the venue, please speak to one of the security concierge for assistance.

NEC Birmingham has available wheelchairs free of charge for blue badge holders and £5 for all other visitors.  However, there is a limited number of wheelchairs and we recommend emailing to enquire about booking a wheelchair in advance so it can be made ready for you on arrival at the venue.

Further information on accessibility at the venue can be found on the ExCeL and NEC website.

ExCeL website
NEC website

Travel & The Venue

Q. What is the best way to get to ExCeL?
A. There are several options available to get to ExCeL London. Full details can be found here.

Q. What is the best way to get to NEC?
A. There are several options available to get to NEC Birmingham. Full details can be found here.

Q. How much is parking?
A. Parking at the venue is operated and managed by the venues, ExCeL London and NEC Birmingham (not the Organisers). Visit their websites for more information and to pre-booking your space. Please note booking cannot be made more than four months in advance.

ExCeL website
NEC website

Q. Will there be a cloakroom at the event?
A. To be confirmed.

Q. Where can I eat and drink?
A. There are numerous facilities on-site to cater for all needs and dietary requirements.

Safety & Security

Q. Is there a first aid room at the venues?
A. To be confirmed.

Q. What measures are being put in place to run the show in line with government guidelines against COVID?
A. As Organisers, we are committed to providing a safe environment for all our attendees. We have an All Secure Document, which will detail all measures, guidance and requirements we will be undertaking. The information is correct at the time of publishing. You can read the document by downloading it here

Q. Is proof of COVID status required to gain entry?
A. For the health and safety of all entrants, proof of COVID status is required to gain access to The Baby Show. Please follow our COVID-19 Health & Safety page for more information.



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